About us

Hi there! Thanks for stopping by Willow+Co! My name’s Brittany and I am a wife & working mama living in Northern California. I have had a huge desire to start my own apparel line for as long as I can remember. I decided once I had my daughter I wanted to custom make items that were stylish, sustainable, and practical! The Willow tree was an inspiration to our name, Willow+Co, because it has a long history of symbolism that represents balance, learning, growth and harmony. Speaking with probably over a couple hundreds moms and dads, I learned what is preferred and not preferred!  We all know changing a diaper in the middle of the night is not an easy task when you’re half asleep so I wanted my products to make life just a little bit easier through accessibility!!  Production took some serious time, consideration, trial and error. I wanted to make sure every piece was perfect and exactly what moms and dads wanted for their little. We have a fantastic team in Los Angeles making sure production is perfect. Willow+Co will be starting out with just a few core pieces and as time goes on, each new line will be limited edition collections. Sustainability and organic material is very important for the Willow+Co lines as I look to have these two key concepts as the core of Willow. We use material such as Bamboo and Organic Cotton, which are more eco-friendly than most other common materials. I have many people to thank for helping me and encouraging me to start Willow, so a big thank you to you for making this dream come true.